UNTITLED, ART Portfolio 2019-2020
Outdoor Design
When I joined UNTITLED, ART in April 2019, the brand identity was already established by an agency, but the entrances of both the Miami Beach and San Francisco fairs needed to be updated. Using UNTITLED, ART’s existing custom typeface as well as its signature pink, I redesigned the façade of the Miami Beach tent.
Other elements of outdoor design include advertisements on light poles, public transportation, and the below bespoke cube signage.
Environmental Graphics
Using the established brand colors and typeface, I redesigned all interior signage including sponsor walls, booth signs, and directionals.
Show Guides
One of my favorite elements of exhibition design is the Show Guide. Working with the production team on the floor plan, I laid out all galleries, special projects, and lounges. I introduced a new alphabetizing system to the fair and added graphics for enhanced readability.
VIP Invitations
Though most of UNTITLED, ART’s ticketing is handled digitally, the company still invites a select number of VIP guests through the mail. I designed these invitations, physical VIP passes, and VIP digital graphics.
Animation
Each day of the fair, I created a custom program reel with information about the day’s highlights, sponsorship recognition and other relevant information for visitors.