Past Work
Academic Writing Sample
While pursuing my graduate degree at Parsons, I wrote an essay on the history of the sports bra. This paper explored the evolution of the garment from both a design and cultural perspective. My program’s yearly publication, Objective, published this essay in its 2019 edition.
UNTITLED, Art | Environmental design
Creating a cohesive visual environment for the art fairs in Miami Beach and San Francisco involved designing a number of different components. From large-scale facade stickers to custom drink tickets, I designed, ordered, and managed the installation of each element.
untitled, art | Press and communications
Email Marketing
I drafted all copy and curated content for both general and VIP audiences, with a combined subscriber base of approximately 90,000 readers. I collaborated with the VIP and Programming departments to ensure all scheduling elements were accurate. When I joined the team, the fair used Campaign Monitor as its email marketing client. I supported a transition to Artlogic in early 2020 and am comfortable building emails and tracking analytics on both platforms. I also have experience building emails and segmenting audiences in MailChimp from my experience at The Armory Show.
Public Relations
I acted as the primary liaison between the fair and its PR agencies. I drafted press releases, fielded incoming media requests, and initiated outreach to art world influencers. During the fair, I provided support to the press desk and organized approved photos in real-time.
social media
I create, write, and post all social media content for UNTITLED, ART. Instagram, Facebook, Twitter, LinkedIn, and Vimeo are all updated regularly to engage existing audiences and acquire new fans.