Sydney Friedman

design minded

digital native

 
 
 
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Running Around in New York City

I moved to New York in the autumn of 2009 to begin my undergraduate career at NYU.  After earning my Bachelors Degree in the History of Pop Culture and New Media, I pursued a career in digital content and influencer marketing. After a few years at agencies, I decided to continue my education.

In May 2018, I earned my Masters Degree in the History of Design and Curatorial Studies at Parsons School of Design.  My Masters thesis focused on 20th Century American Popular Culture and New York City and Public Space.

Now, my path has led me into the art fair space. As a marketing professional at both The Armory Show (New York) and UNTITLED, ART (Miami Beach and San Francisco), I have developed a portfolio of experiential and way-finding design as well as graphic design.

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...and around the globe

While I love New York with my whole heart, I do know that there is a whole world out there.  One of my biggest joys is traveling, photographing, and sharing my finds with friends and family.  

Get the Recommendations

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keep up to date @sydney.friedman